Product leadership, without the full-time hire.
Fractional Product Director roles, strategy sprints and interim leadership.
What's included
Product & digital strategy
A clear view of where the product is going, tied to the business plan.
Roadmapping
One roadmap the business understands, with priorities agreed.
Team & hiring
Team structure, roles and help hiring.
Delivery process
Lightweight ways of working that help the team ship.
Reporting
Clear updates on progress, metrics and risks.
Customer insight
Research and data to inform product decisions.
Ways to engage
A short, focused review
Review the product, team and data, and agree a prioritised plan.
Fractional Product Director
One to three days a week as part of your leadership team.
Cover when you need it
Cover between hires, during leave, or through a launch.
How it works
Diagnose
Review the product, data, team and customers.
Plan
Agree a roadmap and goals.
Lead
Run the product rhythm and support delivery.
Hand over
Help hire and onboard a permanent lead.
Questions
What is a Fractional Product Director?
A product leader who works with you part-time, usually one to three days a week, as part of your leadership team.
How many days a week will I need?
Most businesses start with one or two days a week and adjust as priorities change.
Can you work alongside our tech team or agency?
Yes. Working across the business, tech team and agencies is part of the role.