Maestro Digital

Heading to LinkedIn

2022 – Present

Product Director

Frive

Looking after data, tech, customer services, product & design.

Product Data Tech Customer Services Design
2020 – Present

Freelancing

Maestro Digital

Focus is around being able to apply everything I’ve learnt but in different industries to apply for different use cases. Various industries, food, travel, insurance, media, sport, accountancy.

Food Travel Insurance Media Sport Accountancy
2021 – 2022

Head of Ecommerce

P&O

Looking after website, SEO, CRM, Creative.

Website SEO CRM Creative
2019 – 2021

Senior Digital Manager

Sandals

Living in Bahamas in the North America market, looking after website, CRO, Paid Media (Search and Display).

Website CRO Paid Search Display North America
2017 – 2019

Senior Digital Manager

Saga Travel

CRM, Website, SEO, Data, Paid Media, CRO. Looking after 1,000s products.

CRM Website SEO Data Paid Media CRO
2012 – 2017

Ecommerce Manager

Saga Insurance

CRM, Website, SEO, Data, Paid Media, CRO. Car, Travel, Home & Pet Insurance. Learning Analytics and AB testing.

CRM Website SEO Data Paid Media CRO Analytics A/B Testing

Core Competencies

💼 Strategy & Management

  • Product Strategy
  • Project Management
  • Agile/Scrum
  • Stakeholder Management

🎨 Design

  • UX/UI Design
  • Wireframing & Prototyping
  • User Research
  • Design Systems

💻 Development

  • HTML/CSS/JavaScript
  • React & Vue.js
  • PHP & WordPress
  • Shopify Development

📊 Analytics & Optimization

  • Conversion Rate Optimization
  • Google Analytics & Tag Manager
  • A/B Testing
  • Data Analysis

Let’s Work Together

Interested in my experience? Let’s discuss how I can help with your project.